I don't think the novel is supposed to be good. I think it's just an exercise to get your creative juices flowing and to experiment with writing, constantly, for a month, and maybe even improve your craft in the process.
I do think whoever started it could have picked a better month to do it in. There's only one month that could have been worse, and that's December.
Anyways. I go back and forth between panicking and enjoying it a lot, so I'm glad I did it. And then tomorrow morning I'll panic again. And so on and so forth until December rolls by and I'll be free.