...Who is this ad intended for?

[John Junk 2.0]

Don't be a pussy, Sarah!  (smashes window behind Sarah)

[todd]

People who hate fags hate faggy lemonade alcohol drinks so this ad is intended for people who hate fags to get them on board and let them know that Mike's hates fags and their faggy soy products.  It's to be hoped that soy is perceived as more faggy than lemonade.

Mike's Hard Lemonade drinker spotted.

[mokin]

why isnt soy milk and gin a popular drink?

or soy milk and lemonade? - i'm gonna go straight home & try that tonight!

wooohoo!!! best show is on a makeshift monday cool!
 

I've had hemp milk and vodka. The milk was flavored so it was almost like a White Russian.

[iAmBaronVonTito]

malt beverages give you that slight buzz that can only be achieved after having, oh i dont know, only SIX of them while being so sweet you get full and diabetes.