I'm a pretty big sports fan, and I love the drama and agony of competition and the idea of athletes from around the world competing at the highest level. But between the human interest stories and some events that just don't translate to TV, I get a feeling that the Olympics Games are presented on NBC as sports for people who don't like sports.
I do however love the streaming events on NBC's website. It's sports the way I wish all sports were presented: No commentary and just the sounds of the game. There are some events like Field Hockey, Weightlifting and even Archery that are really compelling but don't make it onto TV.
Oh yeah, and even though I love the game, I'm not really sad to see baseball go after this year. Baseball's reach is basically limited to America and the nations in its sphere of influence in the 20th century (Cuba, Korea, Japan etc.) much like Cricket is limited to former British colonies. I wish the IOC would dispose of more sports this way.