yea, i found it hilarious when he was messing with fashion people (hitler was coo), but as far as goading homophobic rednecks? it doesn't really have much bite to it. Bruno would turn just about anybody into a homophobe if he bothered them enough. The whole idea of "if you don't accept my obnoxiousness as charming than you just don't like gay people" thing doesn't help much to "win hearts and minds" in the fight for marriage equality (which I have been participating in).
That said, I'll probably see it on DVD, and I'll probably laugh some.