I read that article in the magazine this weekend. I actually thought it was okay. They were pointing out how today's "counterculture" has just become this self-obsessed, consumerist mob. Yes, it's obvious, but a valid and important issue none the less.
I like Adbusters, but I always take everything they say with a grain of salt, particularly this article, because they too make money off of the counterculture.
A few years ago, they put out an issue that was written as if the world was in a post-revolution state (modern capitalist culture had ended as we know it). They had these fake letters, as if people were writing in to the magazine, saying how they were surviving, etc. One of the fake letters was particularly memorable, because it was "written" by an angry guy who was pissed at Adbusters' profiting off of social change and counterculture, and it ended with "fuck you and your seven dollar cover price". So I suppose even they are aware of the hypocrisy. And yes, they sound like college freshmen, but considering that the college freshman is their target audience, I don't find that surprising.
