I am commenting mainly to "bump" this thread.
I want the article on Popa Roach!
(Am I mistaken in remembering this as the one where Popa Roach plays some winded and half-assed basketball against some fans?)
Correct. Walt Frazier makes an appearance too (a far less half assed effort. or maybe much more whole assed, depending on your POV)
Also, if I remember correctly, he couldn't even work in the Jim Beam angle because the article was for a kids' magazine. I would love to read this and see all of the stuff between the lines.